TCL Uzbekistan catalogue site: semi-industrial air conditioners
Client: Official representative of TCL climate equipment in Uzbekistan
A catalogue of cassette, ducted, floor-ceiling systems, split systems and heat pumps with specifications, a request form on every page and articles for B2B buyers.
Challenge
The brand representative needed a site for commercial buyers: offices, shops, restaurants, developers. A client has to find the right equipment type quickly, see the specifications and leave a request, while the site collects search traffic for air conditioner types in Russian and Uzbek.
- Year
- 2026
- Stack
- Next.jsReactTailwind
Solution
The catalogue is split into five categories by installation type, each with its own landing page with a description, specifications and a request button. The structure and headings are built around search queries for equipment types.
Two language versions with hreflang, a blog with guides for offices and commercial premises, and a contact page. The site runs on Next.js with server-side rendering, so pages are fully indexed and open fast on phones.
What's inside
Five catalogue categories
Cassette, ducted, floor-ceiling, residential split systems and heat pumps.
Request from any page
Request button and phone in the header and in equipment cards.
Two language versions
Russian and Uzbek with hreflang and separate meta tags.
B2B blog
Articles on choosing an air conditioner for offices and commercial premises.
Results
- 38 pages in the sitemap in two languages
- Every equipment category has its own landing page
- Server-side rendering without a heavy CMS
More work
All work
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